Once upon a time … Art'Elio. ✨🎨
I'm Clara, I'm 32 years old, and I have two children… The first is Sara, who will soon turn 5, and the second is Art'Elio: 2 years old. Well, I might be exaggerating a little, I admit! Nothing will ever replace my little princess in my heart.
But having your own business is a bit like raising a child—you see it come to life, take its first steps, and grow little by little. And this one has a rather special story. It’s, first and foremost, a personal journey, but also a small message to all the women of my generation who constantly feel overwhelmed, always lacking time for themselves...
Still with me? I haven’t lost you along the way, have I? Then let me tell you the story of Art’Elio. 🎨✨
The beginning of a new journey.
The first time my mother saw this photo, she was so happy. "Finally, you're smiling, my daughter," she told me.
The truth is, between 2021 and 2023, I went through a lot… A separation from my daughter’s father, a car accident, a professional burnout… Let’s just say that, at that time, I was completely lost, with no real direction in life. There was no reason to smile or feel happy.
Professionally, I couldn’t go back to my old job, but I also had no idea where to go next...
As a child, I loved making jewelry with my mom. We had fun selling them on eBay (which was like Amazon back then). It wasn’t so much the jewelry itself that fascinated me, but rather the idea of having my own little business.
So one day, I asked myself: why not go back to what I loved so much?
The problem? I had no idea which path to take…
Disconnect to reconnect.
Like many women of my generation, I spent most of my time glued to my phone—emails, notifications, social media… which did nothing for my mental health.
When I went through my professional burnout, I felt the need to disconnect, to step away from screens, and to find a quiet moment just for myself.
One day, while wandering through a market, I stumbled upon a peculiar paint-by-numbers kit—a simple drawing of an orchid. Intrigued and curious to try something new, I started painting. First for an hour, then two… and before I knew it, the entire afternoon had passed.
A passion was born. And for the first time in years, I had barely looked at my phone all day.
đźš« No notifications, no distractions. Just me, the colors, and the joy of creating.
From that day on, painting never left my side. And over time, it even gave birth to my second “baby”: Art'Elio. 💛
A true therapy—both personal and professional. This journey taught me to slow down, appreciate the simple things, and refocus on what truly matters. Sure, I earn less than I did as a consultant, but I feel far more fulfilled and can spend more time with the people I love.
In the end, creating Art'Elio in 2023 felt like the most natural step. With this brand, I want to give everyone the chance to pause, unplug, and unwind through an activity that is accessible to all—one that invites relaxation, creativity, and self-discovery. 🎨✨
Thank you for everything.
After all, what would a brand be without its customers?
It’s 2025, and soon, two years will have passed since Art'Elio was born… More than 1,000 people have trusted me with their paintings. Every day, I receive messages and photos that fill my heart with joy. 💛
With friends, as a couple, or as a family—nothing makes me happier than seeing these paintings create beautiful moments of togetherness, far from screens and the digital chaos. You remind me that, no matter what, human connections remain priceless.
To all of you who have placed an order over the past two years, simply… thank you.
🌿 Art’Elio has been my therapy, and you are its driving force. 🎨✨